A business card works best when it says less than you'd think — the goal is quick legibility and a strong impression, not a complete résumé.
What belongs on it
- Full name and, if relevant, professional title.
- Business name and logo.
- One primary contact method — usually phone or email, not both prominently.
- Website, if it's a meaningful next step for the recipient.
What usually doesn't need to be there
- A full physical address, unless walk-in location matters to your business.
- Every social media handle — pick one, or use a QR code instead.
- A long list of services — that's what your website is for.
QR codes as a practical addition
A small QR code linking to your website, portfolio, or a digital contact card is an efficient way to pack more information into the card without visually cluttering it.
Leave room to breathe
Generous white space around the text signals confidence and quality — a card crammed edge-to-edge with information tends to read as cluttered regardless of how well-designed the individual elements are.
The short version
Name, business, logo, one contact method, and optionally a QR code — restraint reads as more premium than completeness.